When we first decided to go into business together, people would often ask us if we were afraid to collaborate as siblings, as if doing business with family represents a higher risk. Our answer is quite simple; we are and always will be brother and sister, and as such, commitment and trust will always be there to the fullest. Being an entrepreneur has its share of challenges, so why not just do it together? Now, this does not mean that everything is always fine and dandy, but rather, it means that we are aware of our desire to succeed together, and are willing to do what it takes to achieve this. We aspire to create something bigger than ourselves, a legacy.
In the beginning, we wrote a list of reasons why we wanted to start a business together. This list still stands in our office. It is there to remind us during both the good and challenging times why we made this choice in the first place.
Family is one of our core values. Creativity is another, and the creative freedom that produces a positive impact in society through our work, is our ultimate goal and mission. We have something to say and we do it through Design in its multiple facets. We believe that through collaboration we attain the highest results and we wish to make a difference and contribute to society as a whole, both here in Montreal, as well as, in our culture of origin. This is all made possible through our proposals, whatever their nature may be. With a common vision, we dared to combine our disciplines of graphic and industrial design, without necessarily following the traditional path. We are siblings from a scientific father and an artistic/industrial designer mother, so our hybrid nature was almost inevitable. It is through design that our true passions and interests come alive. In this complex and vast discipline, we find our playground and you can be sure we have fun in it!